AGIS BUSINESS TRAVEL

CONTEXT

Digital transformation

Market intelligence

Technology

Agis Business Travel is a Business Travel Agency in France with a turnover of more than 30 M euros.

Context:

‱ Unsuccessful marketing and sales positioning
‱ Growth hampered by unclear market image with multiple names, logos and websites
‱ Competition exacerbated by growth of pure digital players

ANSWER

A mission of 2 months with our partner Et Juliette to define and implement a new brand platform.

RESULTS

  • A new brand platform with a positioning, a promise, a logo and a graphic charter.
  • A new website and new communication tools
  • Team pride and renewed commitment
    Double-digit growth in sales in the following two months

TESTIMONY

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